Instead of kicking data brokers off its platform, Facebook should empower its entire user base to be their own brokers of data.

When thinking of data security this article shows the importance of owning your data and choosing what’s done with it, as John Batelle quotes: Related, Facebook should allow every single Facebook user to export a machine-readable version of their data to any service they chose, easily and without friction. That’s what “co-ownership” means. Yes, this means competitors will flourish. But that will only force Facebook to be the best at creating value with the data it has helped to create(and partnering with those potential competitors in new and unique ways, again which could bring in revenue).

Read the full article here.

Read more about the right way to share and protect data here.